Sunday, September 20, 2009

Here's to the Crazy Ones..


Here's a project I recently finished that was a lot of fun to work on. It's a poster series I did for my advertising and graphic design class inspired by Apple's 'Think Different.' commercial. It's a very moving campaign that signified one of Apple's transitions. The first poster was simply for displaying the type. Printed out, it's very vivid and eye catching. The next three are a series I did with the original text (slightly edited for size). I really love the colors against the historical black and white photos. I chose Einstein, Picasso, and MLK Jr because I believe they were three of the most influential people that changed the way we see or do things. A lot of kerning and leading went into that text block to emphasize the most important lines and words, and overall, I'm really happy with it.

(Side note, the condensed text of 'Here's to the Crazy Ones' can be found in the Text Edit icon in OS X, take a look!)




4 comments:

Cassandra Cappello said...

I love this series! Great job with all of the photos! ( and who you used in them ;) )I like that placement of the type on them also!

Kevin Havens said...

Thats cool man. Always loved that campaign.

Kasper said...

Those are beautiful. Great Job! I would love to get them as high-resolution sizes and print them as posters.

Eric Alessandrini said...

Kasper. Thanks for your interest. As of right now I won't be releasing any of these as files as it was more of an experiment and I don't own the rights to the pictures. However, in the fairly near future (next couple months) I may have some things that will interest you..